Competitive Advantage

Robert Ellis 25/03/2019

Most businesses don't have a single competitive advantage. Most startups don't have a competitive advantage. Many successful startups pivoted repeatedly until they found their competitive advantage. If you don't have one, find one. It's unlikely you will succeed in business if you don't have a competitive advantage..

We create competitive advantage out of thin air. Everyone of our services creates competitive advantage. That's part of our DNA. It's what we exist for. Otherwise we'd be relegated to a clerical service filling our tax forms just like every other accounting firm. Every dollar we save drops straight to the bottom line as another dollar of cash, profits & competitive advantage created out of thin air..

Our three claims to fame.

  • Client service
  • Tax strategy
  • Competitive advantage

If you're not growing, you're dying.

If you don't know what your competitive advantage is, you don't have one.

If your privately owned business is stagnant, you need a competitive advantage.

Every successful company has a competitive advantage. If you don't have a competitive advantage, you need one. Take action promptly because you're on the road to failure.

Here is a checklist we developed in response to an article by Bain. We can help. In the tumultuous, chaotic 21st Century, the most successful businesses are those that do this:

  • Develop vision.
  • Develop road map to achieve it.
  • Stress strategy,
  • Eliminate silos.
  • Focus on opportunities.
  • Go virtual.
  • Hire the best talent regardless of where it is.
  • Avoid bureaucracy.
  • Operate as flat as possible.
  • Resist building a company.
  • Build a business instead.
  • Protect vital assets. Ellis can advise. ,
  • Enhance maneuverability. Ellis can advise.
  • be ready to pivot on a dime.
  • plann your place in the the marketplace.
  • Brainstorm tragic disruption.
  • Brainstorm pivots.
  • Be prepared.
  • Opportunities magically appear. 
  • Keep your eyes open
  • Use your maneuverability to take advantage.
  • We can provide training, tools, systems and guidance .
  • Optimize operations with strategy & technology.
  • Embrace technology everywhere.
  • Prioritize customer needs.
  • Deliver superior customer service.
  • Innovate rapidly.
  • Brainstorming can replace R&D. 
  • Drive out complexity.

This is the core of competitive advantage

  • I discovered an article on Bain that struck me as good advice, so I decided to amplify it by adding my own ideas. Bain works exclusively for big internationals, and I work exclusively for privately owned companies. As far as I know, there is no overlap there.